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Search Engine Optimization and Paid Advertising: How Can I Be Found Online?

Search Engine Optimization and Paid Advertising: How Can I Be Found Online?

Google Germany GmbH

M√ľnich, Germany
Description

Learn more about Google Search, learn valuable tips and tricks from the field to optimize your website and help your business find it easier. Learn more about targeting more customers through targeted Google AdWords and Display Advertising targeting.



Search engine optimization often appears under the term "Search Engine Optimization" (SEO for short). This training highlights the area of paid search advertising (also "Search Engine Advertising", SEA for short) using the example of Google AdWords. This will be dealt with in more detail on the behavior of users on the Internet.


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